Why Vitamin C is the Powerhouse Serum Your Skin Needs

If there was a queen of all anti-aging products, it would be Vitamin C. This one little ingredient does it all...brightens, fights against aging, gently exfoliates, and protects. How? The key lies in its potent complex of antioxidants and lactic acids, which work on the molecular level to make the skin firmer and brighter. So all that being said, isn’t it time you worked this super-powered serum into your skincare routine? Only if you are ready to brighten the appearance of dark spots, bring age-fighting antioxidants to your skin, and reduce the appearance of fine lines and wrinkles. And who doesn’t want that?

Minimize sun damage

Vitamin C is an antioxidant which naturally has the power to reduce sun damage and dark spots. This combined with vitamin C’s ability to aid the skin in healing itself, means it can improve imperfections from red and brown spots to acne and rosacea.

Anti-aging master

Probably one of the best things about vitamin C and the battle against anti-aging is that it boosts collagen production. Collagen is a structural protein that holds cells together and strengthens the skin giving it that all-important elasticity (translation, that’s how your skin looks healthy, smooth and toned) which slows as we age. Vitamin C based serums can boost our skin’s ability to make collagen, while softening fine lines and wrinkles and preventing new ones from forming.

It even protects

As if it wasn’t magical enough, a vitamin C serum can be powerful enough to reverse some of the damage those days in the summer sun have wreak on your skin. Studies show it may even protect your skin from UV rays, making it the ideal partner with your daily application of sunscreen. When combined with the right SPF, it can help minimize sun damage beneath the surface, to give you a brighter, more even skin tone before and after the fact.